CVS Referrals

Content creation for print and media

The CVS Referrals network currently comprises nine referral centres

including some of the largest and most advanced veterinary hospitals in the UK and Ireland. I have been working closely with their marketing department for over 4 years producing content and copy for web and social channels, press-releases, newsletters, CPD event and conferences.

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Simply Learning Tuition

Copy for website

Simply Learning Tuition is one of London's highest regarded private tuition agency and education consultancy, providing the very best support and recommendations for all stages of a child’s journey.

"We enlisted Nico's help to revamp our copy - a challenging task because we needed to deliver a consistent tone of voice across an established brand, but at the same time refresh and simplify our message. Nico did both brilliantly."

Nathaniel McCullagh - SLT Founder & Managing Director

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Gousto

Copy for website

I was approached to update areas of Gousto's website pitching my content to a target market of females with families and young professionals in their 30’s who have busy schedules and little time to food shop, yet still enjoy cooking and consider family time and healthy eating to be a very important part of their lives. The content is warm and conversational to align with Gousto’s overall tone of voice whilst keeping a sense of how seriously Gousto cares about providing quality, local sourcing and zero waste.

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Rest Assured

Copy and content creation for web and social platforms

With over 20 years of combined experience working with children and families, Sleep Consultants Cherry and Elen share a passion for supporting families on their journey to a better nights sleep and set up Rest Assured in 2019. I have worked with them from the very beginning, assisting with name ideation, copy and content, web design and marketing strategy.

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Royal London

Concept, copy and content for print campaign

Royal London is the UK's largest mutual life, pensions and investments company providing a wide range of services from life-time mortgages to life insurance. I produced this advert for print media during a marketing campaign to promote life insurance in young males.

All In Good Time

Ideation and content creation

Having worked with All In Good Time’s Creative Director, Jason on previous projects I was excited when he approached me with his idea of creating a music-based team building company to motivate and inspire teams and individuals. Along with providing the 'All In Good Time' name I produced content and copy for web pages and social media marketing posts. Jason and his team now provide musical experiences for companies all over the World.

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Ocado

Concept and copy for 30 second radio advert

Ocado's overriding aim is for consumers all over the world to be able to shop online in the way that is most convenient for them, based on their individual needs and by employing ever-evolving technologies. I wrote and produced this 30 second radio advert comically highlighting the benefit of shopping online vs in store.

UnMod London

Copy for website

Unmod London was established in 2004 to meet the growing demand for buyers looking exclusively for renovation projects. They are now London’s leading specialist agency for unmodernised properties. UnMod's owner, Richard approached me to renew and refresh the site's unmodern copy making sure it was fully optimised, clear, concise and reflective of the company's passion for London property and the personal service their clients receive.

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Unicef

Concept, copy and content - print campaign

UNICEF, the United Nations Children’s Fund, works to build a better world for every child, every day, everywhere. UNICEF provides more children with clean water, life-saving food and vaccines, education and protection from violence than any other humanitarian organisation. I produced this concept and content for a print campaign across the UK to encourage people to make donations from their mobile devices.

EasyJet

Concept and copy for 30 second radio advert

I produced this script for a 30 second radio advert promoting Easyjet's autumn sale based on the famous opening lines of Shakespeare's 'Macbeth'.